Join Brunette the Label‘s female founder Miriam Alden as she runs through the top tips for how to best prepare for a trade show in part two of this three-part trade show series.
Miriam shares honest advice on when you should do a trade show as a brand, and what exactly goes into preparing for one as she finishes her first day at Project Womens Las Vegas.
Project Womens is a major trade show event by UBM Fashion that focuses on contemporary apparel and accessories; the event takes place in Las Vegas and New York City.
From trade show booth and banner design to trade show displays and more, Miriam dishes on:
- How to be super organized before you go
- How to create a checklist with what you need to pack
- Tips for pre-planning how you want your trade show booth to look
- How to organize visuals, trade show banners and signage
- Tips for shipping your samples so they arrive on time
- How to set up a trade show booth with samples
- When to invest in attending a trade show
- How to prepare to meet potential stores
- How to save on costs by splitting a booth
- How to have a system for business cards
- How to follow-up with the connections you make
Catch up with part one of the trade show series, babe!
Keep up with Brunette the Label on YouTube.
Keep up with Brunette the Label on Instagram @brunettethelabel and @the_babelist.
Keep up with Miriam Alden on Instagram @miriamalden.
Introduction written by Lindsay Pearce.
Photography by Ryan Pugsley.
Videography by Laura Reid.